Start at the End: How Companies Can Grow Bigger and Faster by Reversing Their Business Plan by David Lavinsky

Author:David Lavinsky [Lavinsky, David]
Language: eng
Format: mobi
Publisher: John Wiley and Sons
Published: 2012-10-22T14:00:00+00:00

How to Optimize Lifetime Customer Value

In addition to the various ways you’ve learned to further satisfy your customers, there’s one more thing you can do if you want to really dominate your competition. Fortunately for you, this last piece will boost your profits even further.

It involves optimizing the lifetime value of your customers by getting them to make more purchases from you over time. All too often, entrepreneurs and business owners get so caught up in the initial customer sale that they fail to generate as much long-term revenues from their customers as they could. Successful entrepreneurs and business owners get customers to buy again by employing the three techniques you will learn in the following text. Not only will these methods boost your revenues and profits, they will allow you to develop ongoing, predictable, and growing revenue streams, which is the key to both successfully growing and exiting a company.

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.